(Nationwide, August 24th) Contemporary fitness brand, Vertical Activewear, is proud to announce the arrival of the Cut It Out! Crop Top, Sole Rebelle T-Shirt, Team Spirit Crop Top and Rebelina Dance Brief from their Launch Collection. The products will be available nationwide on August 24th for pre-sale and can be paired with various other tops and bottoms from the collection already available. Functionality and sexiness are at the heart of the designs, allowing for movement on a pole, dance class or yoga session. All products are available online in XS-XXL at www.verticalactivewear.com.
Cut It Out! Crop Top
"this is our super supportive, super stylish performance crop top for both inside and outside the gym."
Sole Rebelle T-Shirt
"...whether you workout in sneakers, heels, tennis shoes or thigh-high boots, this racer back tank with serve as a perfect declaration of your rebellious spirit!"
Team Spirit Crop Top
"this is our take on the classic cuffed raglan sleeve style in a feminine bra top with contrasting mesh."
Rebelina Dance Brief
"...the perfect dance brief paired with mesh side panels to add a little edge."
The Launch Collection comes at a time when alternative fitness options are becoming more popular and accessible at gyms and various fitness class apps. Women who participate in alternative fitness do so as an expression of personal style; whether the choice is a sexy pole class to build confidence or core strength, yoga sessions to de-stress from their busy lives, realigning their bodies at barre and/or dance, because well who doesn’t love dance. Vertical Activewear is here to provide an option for these women; an interchangeable fitness brand that not only allows for diversify workouts but emboldens them as women looking to expand out of their personal comfort zone.
As a trendsetting fitness brand Vertical Activewear is putting the power back into the hands of the consumer. Starting with this release the brand will offer 50% off on pre-orders over a 72-hour sale period. Most consumers have to wait until holidays such as Black Friday and Cyber Monday or other industry-manufactured dates to take advantage of enticing pricing. At Vertical Activewear the power is back in the consumer hands...or rather their click!
At Vertical Activewear the customer is at the center of our design, marketing and culture. We care about how they feel in the clothes, we care about how they are empowered through our social media and we care about why they choose to shop with us as their fitness brand of choice. This got me thinking, how do we give back, not just in great design and experience but how do we allow them to have even more control over their fitness journey? Our customers have to pay for fitness classes, gym memberships and workout clothes; the least we can do, above all else, is offer them the best pricing experience. Our pre-order product is offered at 50% off regular price because we want customers to go out and be their best selves. Now there is less of a barrier to that! - Tia Robinson, Founder of Vertical Activewear
Product pre-sales will be released on a Friday until 11:59pm that Sunday, giving consumers a 72-hour period to take advantage of the price cut. Fulfillment time on product is 3-6 weeks depending on design. For sales and shipping questions please contact firstname.lastname@example.org.
About Vertical Activewear
Vertical Activewear is a contemporary, multi-active lifestyle brand for both traditional and alternative workouts, such as pole and dance fitness, barre, and various forms of yoga. It was created for the woman who is committed to self-awareness, self-expression and self-care. As the modern response to the evolution of fitness, Vertical Activewear features high performance, interchangeable pieces that don't require you purchase your gym, leisure, dance, yoga or pole wear separately. For further information visit verticalactivewear.com.
Tanisha Colon-Bibb, Rebelle Agency